Overview
What is a PR & Communications Assistant?
Public Relations and Communications Assistants help build, protect and maintain the reputation of organisations by delivering effective communication across various channels and audiences. They ensure messages align with organisational goals and influence public perception positively.
Assessment
What does end point assessment involve for PR & Communications Assistant level 4?
For version 1.0
The multiple choice knowledge test
Apprentices complete a multiple choice test online, hosted by an invigilator. The test contains 30 questions, with 4 possible answers each and apprentices will have 1 hour to complete the test.
Work-based project
Apprentice will carry out a real project to increase awareness and interest in, or on behalf of, a client. Apprentices will submit a 2500 word report on their project, then give a 10-minute presentation followed by 25-minute questioning with an assessor.
For versions 1.1 and 1.2
Written project report with presentation and questioning
The apprentice will carry out a real project for their employer, and submit a 3,000-word report. They will then give a 15-minute presentation followed by 25-minute questioning with an assessor.
Professional discussion underpinned by a portfolio of evidence
A portfolio of evidence is submitted at gateway. The discussion then takes place as a video call between the apprentice and assessor, lasting 60 minutes.
Useful to know
- The portfolio is submitted at gateway (for v1.1 and v1.2 only).
- For v1.0, the report must be submitted within 10 weeks of the start date.
- For v1.1 and v2.2, the report and presentation materials must be submitted by the end of week 12 of the EPA period.
- For v1.1 and v2.2, there must be a 2-week gap between report and presentation submission and the assessment, to allow the assessor to review the materials submitted.
- Re-sits are typically taken within 2 months of the EPA outcome date (or 14 weeks for v1.0).
- Grades achieved in a re-sit or re-take are capped at a Pass.
Resources
- Qualification Specification
- Apprentice Toolkit
- Gateway Pack
- For v1.0: Two mock knowledge tests
- For v1.1: Project Scope & Example
- For v1.1 and v1.2: Project Template & Mapping
- Online resources and guidance
- Regular webinars and events
This page is intended to give a high level overview. For full details, refer to our support materials.







