Marketing Manager
End Point Assessment

Level 6

Assessment for Marketing Manager apprentices from 1st for Awarding.

This standard has not yet been revised to include apprenticeship assessment. To find out when a new assessment plan is launched, training providers can sign up for updates. Sign up

Overview

What is a Marketing Manager?

A Marketing Manager leads the marketing strategy and activities of an organisation. They oversee budgets, plan and execute campaigns and report results to senior leadership. This is a strategic role, aligning marketing efforts with business objectives.

View the apprenticeship standard View the assessment plan
Typical EPA period 5 months
ST Code ST0612
Ofqual qualification number 610/0314/1
Method
Remote
EPA is usually carried out remotely, with video calling. This allows flexible booking for apprentices throughout England.
EPA fee
£1375
Contact us to discuss re-sit and re-take fees.
What’s the difference between a re-sit and a re-take in end point assessment?

Assessment

What does end point assessment involve for Marketing Manager level 6?

1.

Project Showcase

The apprentice must prepare a marketing plan for their employer. The showcase requires apprentices to submit a 4,000 word report, then deliver a 20 minute presentation and take part in a 30 minute Q&A session with an assessor.

2.

Professional Discussion

This is a 70 minute discussion between the apprentice and the assessor. The discussion will typically include a combination of competency-based questions and scenario-based questions.

Useful to know

  • The activities defined in the marketing plan do not need to be implemented.
  • The project is started after gateway and the report must be submitted within 4 months of the EPA start date.
  • There is normally a 2-week gap between report submission and the live assessment, to allow the assessor to review the materials submitted.
  • Re-sits must be taken within a maximum period of 7 months from gateway.
  • There is no cap on the grade that can be achieved in a re-sit or re-take.

Resources

In addition to our ongoing support, we provide:

This page is intended to give a high level overview. For full details, refer to our support materials.

For support with outcomes, curriculum alignment, and qualification achievement rates, get in touch.
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